In an industry where every ad features a photo of cow and a message about more money, Vira Shield' EC for Every Cow campaign stands out. The all black, simple ad is intended to catch attention and drive home that Vira Shield is the easiest and safest 5-way vaccine out there. There's no worrying about endangering your cows by using on the wrong cow at the wrong time, it's safe for every cow at any time. Simple.
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Pocket-sized vaccination protocol
